Advertising Covers 1890's

We are firmly in the era of excess. We find the space for the address
being crammed more and more in into the corner. The quality of
engraving, even for the humble butcher was outstanding.
One of the last of the backgrounds. This time combining the ever
popular notion of showing the premises.
The King of Corn was not the only owner of a company
to display his image. This was considered guache until this
period of excess.

The Great White Flour Mills and Seabury and Johnson were perhaps
the best examples of advertising art on covers. Both are in high
demand from collectors. Although this decade has some of the
worst advertising art, it also had the best. From this point on
it is hard to find more elaborate examples

Less well known, but equaly elaborate were the International Foods covers.